Event Recap: Food Business Unpacked

Nearly 100 people attended Food Business Unpacked: Marketing Innovations at Ninkasi’s Atrium last Tuesday. The energy in the room was electric as Food and Business professionals from across Lane County gathered with local marketing experts to discuss how savvy companies are leveraging tech to grow their brands.

Thanks again to Ali AAsum, Communications Director at Ninkasi Brewing; Raychel Kolen, Marketing Manager at Mountain Rose Herbs; Darcey Howard, Director of Marketing at Coconut Bliss; and Beth Hjelm, Senior Director of Strategic Initiatives at UO Lundquist College of Business for sharing your wisdom with the community.

This event was a collaboration between Lane Food and Beverage Sector Strategies, Season to Taste, RAIN Eugene, Redefining Women in Tech, and Ninkasi Brewing. Keep an eye out for the next Food Business Unpacked!

Lane Food and Beverage Sector Strategies unites the food and beverage manufacturing community to solidify the greater Eugene area as a hub for world-class companies. Lane County is home to over 150 food and beverage manufacturing companies. The food and beverage industry employs 3,865 people and brings over $169 million dollars in wages to the area. Read about updates on current projects in this Register Guard article.